Our Values
Provide a product that our customers can trust. We will deal honestly with our suppliers and customers. We will hire and retain employees that exhibit honesty and integrity in all they do.
Our Vision
To make Lifetime the strongest brand name in the market, becoming a high-quality, low-cost producer of goods. We will implement Lean Manufacturing Quality Standards. We will develop lasting relationships with our customers and suppliers. We will improve quality by constantly perfecting designs and implementing procedures and processes. We will establish financial independence by investing in the company, remaining debt-free, and maintaining a fair profit margin.
Our Mission
To be the world’s most efficient producer of home basketball equipment, plastic/metal folding furniture and polyethylene/steel sheds. We will understand and exceed the needs of our retail and end-user customers.
Code of Ethics
Lifetime Products recognizes the importance of not only providing the best products in the market, but also the importance of doing so in an ethical manner, not only with our customers, but our employees as well. The following policies are built upon this principle.
Honesty
We will be honest in our dealings with our customers and our employees.
Quality
We will provide a quality product to our customers and a quality work environment to our employees.
Safety
We will design our products with the safety of our customers in mind. We will provide a safe work environment for our employees.
Confidentiality
We will protect the confidential information of our customers and employees to the greatest extent possible. We expect that our employees and customers will maintain the confidentiality of Lifetime’s proprietary information.
Intellectual Property
Lifetime Products respects the intellectual property of others and expects others to respect our intellectual property rights. Lifetime is committed to vigorous protection and enforcement of its rights.
Corporate Citizenship
Lifetime has grown from a small business formed in a garage to a global manufacturer of lifestyle products. The company has adopted an innovative philosophy when it comes to producing products; a philosophy that has afforded the company tremendous growth and the ability to remain a profitable American manufacturer in an unstable economic climate.
Lifetime's vision of community outreach gives us a clear understanding of the rights and responsibilities we have in our society. We understand that citizenship is an important driver for building trust with customers, attracting and retaining employees, and establishing support with communities where we operate. We also know that Corporate Citizenship is much more than charitable donations or volunteer leave time for employees — it's the way we integrate basic social values with everyday business practices, operations and policies.
With this in mind, Lifetime has established the Values In Action program. This company-wide directive allows us as a company to put the values that drive us as a company in the 21st century into actions that benefit our communities, our employees and our customers.
Community Outreach
The purpose of the Lifetime community outreach program is to positively impact the communities where we live and work. We do this by building relationships, inspiring philanthropy, and promoting goodwill both inside and outside the company.
As a valued community partner, Lifetime's dedicated employees share resources, time and talents with organizations and programs that make a difference in our local communities. Through our good works, we foster a good place to work, live, raise and educate our families.
The diverse needs of our communities, the interests of our employees, and the goals and values of the company drive Lifetime's community support and activities. Lifetime is a privately-owned community asset. It is our corporate and moral responsibility to utilize our resources and our employees to impact the community in which we reside.
Fundamental to successfully achieving our mission are the values we believe in and put into action every day.
People
People are the source of our success. We treat one another with respect, promote teamwork and encourage personal growth. Leadership and excellence in performance are sought and rewarded.
Customers
Our customers benefit from our strong commitment to meet their needs. Our products reflect dedication to quality, innovation and value. Our customers are the reason we exist.
Conduct
Our conduct demonstrates integrity and our commitment to safety, efficiency, ethics and good health.
Putting these values in action enhance Lifetime's overall image, reputation and, ultimately, business success.
