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August 25, 2002

CLEARFIELD, UTAH – Lifetime Products, the world’s leading manufacturer of residential basketball equipment, recently was recognized for it full-color Wal-Mart packaging with a Gravure Association of America’s 2002 Golden Cylinder Award.  

The competition promotes the gravure printing process which is an advanced, high-tech printing process utilizing an image carrier and gapless cylinder.   According to the Gravure Association of America, the competition also is designed to identify the “Best of the Best” in each segment of the gravure industry and to distinguish technical innovation.

Packaging Corporation of America (PCA) printed Lifetime’s full-color boxes, which were introduced last year.  “Printing large photographic images on a kraft paper box is a challenge,” explained Lifetime Marketing Manager Scott Anderson.  “We also decided to use metallic ink which made the project even more complicated.  PCA did a wonderful job of utilizing the gravure printing process to print a very high-quality, and award-winning, box for us.”

Established in 1986, Lifetime Products is a privately held company headquartered in Clearfield, Utah.  Lifetime Products manufactures state-of-the-art basketball equipment, as well as high-impact polyethylene folding tables, chairs and picnic tables.

For more information about Lifetime, contact Communications Manager Katie Salter at (801) 728-1599, or send an email to Katie.